Monday, September 16, 2024

Last chance: Only one week remaining to join the excitement at London Packaging Week 2024

Just one week to go: Don’t miss your chance to be at London Packaging Week 2024, the essential event where cutting-edge innovation and top industry insights converge—secure your spot now and ensure you’re at the forefront of the packaging revolution!

With just one week left until the much-anticipated London Packaging Week 2024, anticipation is mounting. The two-day extravaganza, set to illuminate the future of the packaging industry, will take place on 11 & 12 September at the world-renowned ExCeL in London.

As the clock ticks down, organiser Easyfairs is encouraging people to secure their complimentary visitor pass before it’s too late. The event will draw over 4,500 visitors and showcase more than 190 exhibitors, highlighting its status as a premier hub for sustainable and stylish packaging solutions.

London Packaging Week is a beacon of innovation, networking, and inspiration within the packaging sector. Over the years, London Packaging Week has become renowned as the industry’s guiding light. This event is essential for professionals seeking to stay ahead in a field that evolves at a breakneck pace. The packaging industry is undergoing rapid transformation, and the dynamic show floors at London Packaging Week vividly reflect this ongoing change.

“London Packaging Week 2024 is more than just an event—it’s a pivotal moment for anyone passionate about the future of packaging,” said James Montero MacColl, Senior Marketing Manager at Easyfairs UK. “With industry leaders, cutting-edge technologies, and innovative solutions all under one roof, it’s the ultimate opportunity to immerse yourself in the latest trends and advancements.

“Whether you’re looking to discover groundbreaking innovations, engage with top-tier suppliers, or gain insights from leading experts, this event is where you’ll find the future of packaging unfolding before your eyes.”

Attendees will have the opportunity to engage with leading brands and suppliers, including notable names such as Tesco, Sainsbury’s, John Lewis, Itsu, The Walt Disney Company, Bacardi, Holland & Barrett, Amazon, Avon, The National Gallery, Aldi, The Macallan, Bloom & Wild, Boots, Burberry, Carlsberg, Charlotte Tilbury, F&F, Five Guys, GHD, Gousto, H&M, Harvey Nichols, Superdrug, Soho House, Sky, No7 Beauty Company, Next, Molton Brown, M&S, Lush, Lipton, HSBC, Hello Fresh, Elemis, Estee Lauder, Britvic, Diageo, Selfridges & Co, Waitrose, Lindt, KOTY, and Alexander McQueen.

But London Packaging Week is more than just a showcase of products. It’s a vibrant platform for connection and inspiration. The event features a dynamic lineup of industry leaders and trendsetters who will provide invaluable insights into the future of packaging.

One of the highlights of the event will be the inaugural London Packaging Week Innovation Awards, which will celebrate outstanding achievements in packaging design and creativity. Attendees will have the chance to explore a gallery of finalists and view the annual Innovation Showcase, featuring some of the most innovative packaging solutions from the past year. This is an opportunity to see firsthand the cutting-edge ideas that are shaping the future of the industry.

On the first day, attendees will hear from Cartier Chair Professor of Behavioural Science Ben Voyer, who will explore consumer decision-making processes. WRAP CEO Harriet Lamb will address the Courtauld Commitment’s role in reducing food waste and emissions. Brompton Bicycle Managing Director William Butler-Adams OBE will discuss the environmental impact of sustainable bike products, while Melvin Jay from Gunna Drinks will introduce the UK’s first aluminium-bottled soft drinks, emphasising sustainability. Additionally, Karolina Michalska and Cadi Pink from LUSH will provide insights into sustainable packaging alternatives, showcasing their commitment to environmental responsibility. Iain Amos from Twinings will reveal how integrating consumer neuroscience into packaging design can enhance brand impact.

Day two continues with a focus on cutting-edge innovations and industry trends. Alyssa Auberger, Chief Sustainability Officer at Baker McKenzie, Simon Mason from The Wine Society, and Amy Nelson-Bennett, CEO of Positive Luxury, will discuss strategies for attracting investors and advancing sustainability. Steve Owen from No7 Beauty Company will emphasise the importance of cross-functional collaboration to meet sustainability goals. Lewis Collins from Aircards and Miguel Olarte from Diageo will explore the future of connected packaging. Additionally, Kellanova will share insights into how packaging innovations are driving brand engagement.

According to Montero MacColl, London Packaging Week 2024 is more than just an event; it’s a catalyst for industry transformation. “Bringing people together under one roof allows for an unparalleled exchange of ideas and fosters collaborations that drive the industry forward,” he added. “Attendees have a unique opportunity to engage directly with experts, suppliers, and peers, gaining insights that can significantly contribute to their professional growth. The event offers a targeted platform for industry professionals to engage with advancements, network with key players, and find inspiration for their next projects. Whether in luxury goods, beauty, beverages, or everyday consumer products, these events are essential for staying at the forefront of packaging innovation.”

London Packaging Week 2024 will host four interlinked events—Packaging Première, PCD, PLD, and Food & Consumer Pack—each focusing on different segments of the industry. Packaging Première connects luxury packaging designers and manufacturers with leading international brands, setting new standards in elegance and functionality. PCD, the premier global event for beauty packaging, brings together the brightest minds and most innovative solutions. PLD focuses on packaging for premium and luxury beverages, unveiling the latest trends and technologies. Food & Consumer Pack addresses the £200 billion market for everyday food, beverages, and FMCG products, driving innovation to meet consumer and brand demands.

Register today to secure your free visitor pass and be part of the packaging industry’s biggest event of the year.

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